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Strategy Means Saying No

This article, by David Maister, used some of David C. Baker’s thoughts on the difficult that entrepreneurs have in saying no. Maister is a noted author, speaker, and consultant who has taught extensively at Harvard Business School. Part of the article:

David C. Baker, who specializes in advising marketing communications firms, puts it this way: “If you are any good at all, eventually you’ll have more opportunities than you can handle. Not choosing carefully between those opportunities is far more likely to harm you than the occasional opportunity that slips by because you say ‘no.’

You need to say ‘no’ to save your energy for the opportunities that are worth pursuing. Entrepreneurs, especially, have a hard time not pursuing any opportunity for learning and stimulation, but the successful ones are really choosy. Don’t let panic tempt you.

Click below to download PDF of article.


Double Vision

This brief interview of David C. Baker and Emily Cohen, in the December, 2006 issue of HOW, offers different perspectives on the same five questions. Click below to download PDF of interview.

Rethinking Your Website

This article, by Pat Matson Knapp, in the October, 2006 issue of HOW, features David C. Baker as one of two experts on the content that will make your site a more effective promotional tool. Click below to download copy of interview.

Howdy, Partner

This interview, by Katie Weeks, in the October, 2005 issue of Contract, explains how principals pursuing a partnership with another company or hiring a leader to come in at the top level of a firm need to be careful in planning for the present and the future. Click below to download PDF of interview.

Lost in Translation

This interview, by Pat Matson Knapp, in the August, 2005 issue of HOW, talks about the bumpy road between doing creative work and managing others who do it. Click below to download PDF of interview.